Gimme BIMI – How Email Logos Can Boost Your Brand

Have you ever wondered why some brands have cool icons next to their emails in the inbox but yours is just a generic one? The answer is BIMI – a powerful tool to stand out in your audience’s inbox. BIMI, or Brand Indicators for Message Identification, is a standard that allows you to display your…

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DMARC for Marketers: Boost Deliverability and Prevent Email Spoofing

DMARC Featured Image

DMARC, an essential yet often overlooked tool in the realm of email authentication, plays a vital role in securing your organization’s email deliverability and preventing malicious spoofing attempts. As companies navigate the digital landscape, understanding the significance of DMARC becomes increasingly crucial. Major players like Google and Yahoo now mandate DMARC for bulk senders, elevating…

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Choosing Between A Full-Service and Specialized Marketing Agency: Finding the Perfect Fit

Full Service Agency Team Working

Choosing the right marketing agency is crucial for businesses to effectively promote their products or services and achieve their marketing goals. Two main options businesses can consider are full-service agencies and specialized marketing support. This article aims to explore the differences between these two options and provide insights into the benefits and advantages of each.…

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Finding Top Keywords: The Ultimate Guide to Keyword Research for SEO

Keyword research is a manual process

Keyword research is a critical process in search engine optimization (SEO) and marketing strategies.It involves finding and analyzing search terms that people use to discover information, products, or services online. Understanding the importance of keyword research and how to effectively conduct it can greatly enhance the visibility and success of a website or online business.…

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N6A + MAGNETIK. Introducing A New Partnership.

Magnetik was founded to be able to provide our clients with access to best-in-class strategy, creative and production services. As part of that, we’ve been advising clients for years that a comprehensive PR and Communications strategy was essential to the success of modern technology-driven brands. We’ve worked with many Public Relations and Communications agencies over…

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A few (hundred) words about awards.

How I wish that instead of starting an agency, I started an award show for other agencies. On the rare occasion that we enter them—we prefer to let customers, clients and the results serve as our collective pat on the back — we are always astounded by the fees. Especially considering the judges are usually…

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